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The basis of healthy dog food is not just fresh meat. Natural products with health-promoting properties are indispensable for aiding optimum and species-appropriate metabolism. The Happy Dog Natural Life Concept® combines these ingredients, ensuring that your dog is supplied with everything needed to benefit the body holistically – from a strong immune system to a healthy coat.

The unique Happy Dog Natural Life Concept is contained in all Happy Dog Supreme products (apart from Africa, Mini Africa and Karibik).

Our Natural Life Concept is a further development of our proven Dog Happy Life Plus Concept. To keep the ingredients gluten-free, we now no longer use fermented grains. And we have stopped using wild garlic too. Instead, our blend of herbs now contains milk thistle, which is credited with supporting liver function.

Happy Dog Premium Naturcroq Active 15KG Dry Dog Food
-15 % Out Of Stock
By: Happy Dog Model: 4001967117080-1
For Agility, Sport and Hunting100% balanced & appropriateNo genetically modified products used0% added sugarWith natural ingredients locally grown in BavariaWith valuable local herbsNatuCroq ActiveHappy Dog Premium - NaturCroqActiveNaturCroq Active the balanced, highly digestible dry food for all do..
RM157.30 RM185.00
Happy Dog Premium Naturcroq Lachs & Reis (Salmon & Rice) 12Kg Dry Dog Foody
-15 %
By: Happy Dog Model: 4001967119817-1
Perfect for skin & coatPrepared with natural ingredients from the Bavaria regionWith valuable regional herbs59 % animal protein*22 % protein / 9 % fatNaturCroq Lachs & Reis0 % sugar – 100 % balanced & appropriate.Our NaturCroq Lachs & Reis premium dry food is not just especially good to eat. The del..
RM143.70 RM169.00
Happy Dog Premium Naturcroq Lamm & Reis (Lamb & Rice) 15KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967117011-1
Ideal for sensitive dogs100% balanced & appropriateNo genetically modified products used0% added sugarWith natural ingredients locally grown in BavariaWith valuable local herbsNaturCroq Lamb & RiceHappy Dog Premium - NaturCroqLamb & RiceFeeding lamb and rice has been proven to be effective for sensi..
RM157.30 RM185.00
Happy Dog Premium Naturcroq Welpen (Puppy) 15KG Dry Dog Food
-15 % Out Of Stock
By: Happy Dog Model: 4001967116786-1
For optimal puppy growth100% balanced & appropriateNo genetically modified products used0% added sugarWith natural ingredients locally grown in BavariaWith valuable local herbsNaturCroq PuppyHappy Dog Premium - NaturCroq PuppyNaturCroq puppy food is the balanced and highly digestible dry food for pu..
RM165.80 RM195.00
Happy Dog Supreme Mini Adult 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967015560-1
With 5 animal proteins (meat, fish & offal)Small biscuits for small dogs up to 10 kgGluten-freeNutritious New Zealand musselsMini AdultHappy Dog Supreme - Mini AdultComplete food for all adult dogs up to 10 kg with normal energy requirements.These days an oversupply of protein and fat is often the t..
RM75.70 RM89.00
Happy Dog Supreme Mini Africa Ostrich & Potato 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967061536-1
Recommended by vets for food intolerancesSelected protein: with African ostrichGrain-free and gluten-freeSmall biscuits for small dogs up to 10 kgFor sensitive dogsMini AfricaHappy Dog Supreme - Mini AfricaComplete food for all adult dogs up to 10 kg with normal energy requirements.The extraordinari..
RM109.70 RM129.00
Happy Dog Supreme Mini Baby & Junior 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967014938-1
With 5 animal proteins (meat, fish & offal)Small biscuits for small dogs up to 10 kgGluten-free ingredientsEven for sensitive puppiesMini Baby & JuniorHappy Dog Supreme Young - Mini Baby&JuniorComplete food for small-breed puppies from 10 kg adult weight. From the 4th week of life up to and includin..
RM84.20 RM99.00
Happy Dog Supreme Mini Baby & Junior 8KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967123463-1
With 5 animal proteins (meat, fish & offal)Small biscuits for small dogs up to 10 kgGluten-free ingredientsEven for sensitive puppiesMini Baby & JuniorHappy Dog Supreme Young - Mini Baby&JuniorComplete food for small-breed puppies from 10 kg adult weight. From the 4th week of life up to and includin..
RM143.65 RM169.00
Happy Dog Supreme Mini Canada Salmon, Rabbit, Lamb & Potato 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967071269-1
Recommended by vets for food intolerancesWith valuable animal proteins (meat, fish & offal)Grain-free and gluten-freeSmall biscuits for small dogs up to 10 kgFor active, sensitive dogsMini CanadaGrain-free - best digestibility!A grain-free diet is the best option for sensitive dogs. Happy Dog Mini C..
RM109.70 RM129.00
Happy Dog Supreme Mini Irland Salmon & Rabbit 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967061574-1
With high-grade meat & offal from salmon and rabbitPerfect for skin & coatEven for sensitive dogsSmall biscuits for small dogs up to 10 kgMini IrelandHappy Dog Supreme - Mini IrelandComplete food for all adult dogs up to 10 kg.Happy Dog has a unique offering for any little gourmet who is looking for..
RM92.70 RM109.00
Happy Dog Supreme Mini Neuseeland Lamb & Rice 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967061611-1
Selected protein: meat & offal from lambParticularly stomach-intestine-friendlyGluten-freeEven for sensitive dogsSmall biscuits for small dogs up to 10 kgMini Neuseeland(Mini New Zealand)Happy Dog Supreme - Mini NeuseelandComplete food for all adult dogs up to 10kg with normal energy requirements.Th..
RM92.70 RM109.00
Happy Dog Supreme Mini Toscana Duck & Salmon 4KG Dry Dog Food
-15 %
By: Happy Dog Model: 4001967071191-1
With high-grade meat & offal from duck and salmonJust 7.5% fat: ideal for neutered dogsGluten-freeEven for sensitive dogsSmall biscuits for small dogs up to 10 kgMini Toscana (Mini Tuscany)Healthy food the Mediterranean way.For centuries the classic ingredients of the light Mediterranean cuisine hav..
RM92.70 RM109.00
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